CUSTOMER RELATIONSHIP MANAGEMENT TOOLS AND ORGANIZATIONAL PERFORMANCE OF COMMERCIAL BANKS IN SOUTHWEST, NIGERIA. Malete Journal of Accounting and Finance, [S. l.], v. 4, n. 2, p. 161–175, 2024. Disponível em: https://majaf.com.ng/index.php/majaf/article/view/148. Acesso em: 23 oct. 2026.